Comments on: Great Application + Price != Profit http://www.gilhildebrand.com/afterthought/2008/04/great-application-price-profit/ A marketing blog for engineers. Thu, 20 Nov 2008 20:59:57 +0000 http://wordpress.org/?v=2.5 By: Gil http://www.gilhildebrand.com/afterthought/2008/04/great-application-price-profit/#comment-23 Gil Fri, 25 Apr 2008 14:17:06 +0000 http://www.gilhildebrand.com/afterthought/?p=23#comment-23 That was actually Kurt's point, not mine. My point was that 37signals have been marketing to us all along. It's such an integral part of the way they operate that it's barely noticeable, even to them. More companies should get in the habit of thinking this way. That was actually Kurt’s point, not mine.

My point was that 37signals have been marketing to us all along. It’s such an integral part of the way they operate that it’s barely noticeable, even to them. More companies should get in the habit of thinking this way.

]]> By: sj http://www.gilhildebrand.com/afterthought/2008/04/great-application-price-profit/#comment-22 sj Fri, 25 Apr 2008 14:13:30 +0000 http://www.gilhildebrand.com/afterthought/?p=23#comment-22 You're absolutely right about 1.5 and him leaving it out. That said, I think they're one of the better examples of people who did do 1.5 really well. Even before Rails got a ton of traction, they were really well known for their site and their ideas. They "dug their well before they were thirsty", building a relationship with people who bought into their ideology before they released product. Jason seems to be pretty adept at selling publications on their "simple is better" idea - they've been written up in every major publication and have had a lot of product adoption from "non tech" types who don't know what Rails is. To your point though, the Rails zealots could have been the "innovators" that moved it through the product adopton curve... You’re absolutely right about 1.5 and him leaving it out. That said, I think they’re one of the better examples of people who did do 1.5 really well. Even before Rails got a ton of traction, they were really well known for their site and their ideas. They “dug their well before they were thirsty”, building a relationship with people who bought into their ideology before they released product. Jason seems to be pretty adept at selling publications on their “simple is better” idea - they’ve been written up in every major publication and have had a lot of product adoption from “non tech” types who don’t know what Rails is.

To your point though, the Rails zealots could have been the “innovators” that moved it through the product adopton curve…

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